Effervescence officially started in 1990 as a sole proprietorship with Elizabeth as the principle. Effervescence, LLC (Effervescence) was launched in January of 2004, by health and fitness expert Elizabeth Brooks and businessman Ricardo Brooks, formerly of R. A. Brooks & Associates, LLC. Effervescence is a personal training and fitness education company formed to help teach people how to develop disciplined lifestyles that include regular exercise. The purpose of Effervescence is to teach the principles and techniques of exercise to maintain good stewardship of the body. This is done primarily through the promotion of the philosophy that “Fitness Begins With Correct Thinking™”.
The husband and wife team of Mr. Ricardo Brooks and Mrs. Elizabeth Brooks leads the Company’s management team. Elizabeth provides visionary direction, and over 20 years of experience in the fitness industry and as a Master Instructor and Advanced Certified Personal Trainer acts as the Chief Servant Officer. Ricardo is a highly respected Management Consultant with extensive executive experience in corporate management, business development, operational & fiscal management systems as well as IT management is the company’s General Manager.
Effervescence offers exercise support services and products including, but not limited to:
- Fitness and MasterClasses
- One-on-one personal training services
- Partner training
- Small Group Personal Training (3-4 individuals at a time)
- Educational Workshops and Seminars on various topics including (see Workshops & MasterClass for more details):
- “Fitness Begins With Correct Thinking™”
- “Cardio Kickboxing”
- “Women on Weights”
- “Double-Up: Total Body Conditioning for Pairs”,
- “Total Body Strength & Conditioning”
The Effervescence Mission
Effervescence LLC will educate, guide, direct and advise individuals on correct thinking principles to incorporate exercise as a basic core practice in their daily lives.
The Effervescence Vision
To teach the world that change must first occur in the mind and then be followed by changed behavior.
Fitness Begins With Correct Thinking™
Fitness Begins with Correct Thinking is a transformative lifestyle philosophy that emphasizes that before you can make changes in the way your body looks you must first change the way you think about your body.